Vodafone Taxi Grand Prix

Vodafone have pulled together a lovely little competition to tie in with the Formula One races, calling it the Vodafone Taxi Grand Prix. Vodafone are a sponsor of the Mecedes McLaren team.

First of all, you need to sign up
Then, pick your team. You have a choice of 10 drivers across 5 different cities. You [...]

June 16th, 2009 | Category: Experiential, Interactive, Mobile Marketing, UK Marketing | One comment

Orange Spot the Bull

Spot the Bull with Orange (image from Poke)

Orange are again doing their Spot the Bull competition, giving away tickets to Glastonbury if you can predict where a bull will be in a field at a certain time of day. I played this last year and it was good fun; it got launched yesterday, [...]

May 28th, 2009 | Category: Contest, Mobile Marketing, Pitches, UK Marketing | 3 comments

Videos 18 May

There’s only one video in the rankings this week It’s all a bit quiet amongst the Eurovision, SNL and Enimem stuff. I bring you the making of the Samsung HD8910. Glad to see I got it right.

May 18th, 2009 | Category: Electronics, Mobile Marketing, Video | Leave a comment

Following up on T-Mobile

Campaign has a piece in the dead-tree edition today, about the latest T-Mobile ad, about how agencies can follow a successful execution.

It says about the singalong event in Traflagar Square “lacks something of the spontaneous feel of its predecessor, probably because of the organised nature of the event”.

Personally, I think something of the opposite. [...]

May 14th, 2009 | Category: Experiential, Mobile Marketing | Leave a comment

T-Mobile Sing-a-long

Here’s what T-Mobile were up to on Thursday, a sing-a-long. The ad is the crowd singing Hey Jude, with some glimpses of Pink, but she’s not the focus, the crowd is. The first video is the full 4 minutes of the song, the second is a recording of the 2 minute ad that appeared [...]

May 2nd, 2009 | Category: Experiential, Mobile Marketing, UK Marketing, social Media | Leave a comment

T-Mobile Dance Again

Miss Geeky points out the T-Mobile are planning something new, following their Liverpool St Dance Flash mob.

They’ve got the Facebook Group and the YouTube channel promoting their next event. Cue dramatic music and a call to action – be at Traflagar Square in London 30th April at 6pm to see what they have in [...]

April 30th, 2009 | Category: Electronics, Experiential, Mobile Marketing, UK Marketing, social Media | Leave a comment

Samsung I8910 HD phone

With all the posts I write about Samsung I think it’s time I got to play with one of their gadgets! But the different bits of the company keep producing great stuff for online marketing.

Here’s another one from the phone division for their new I8910 HD phone, a camera trick. I’ll have to [...]

April 22nd, 2009 | Category: EU Marketing, FMCG, Marketing In General, Mobile Marketing, Video, Viral Marketing | 2 comments

Videos 9 Mar 09

The highest rated product video this week is this one from Vanilla Ice, saying Sorry. On the surface, it’s not a product video at all..but it’s been grabbed from a Virgin Mobile campaign called Right Music Wrongs

Next up is one for Playstation, where “2008 American League MVP, and MLB 09 The Show cover athlete, [...]

March 9th, 2009 | Category: EU Marketing, Mobile Marketing, US Marketing, Video | One comment

Videos 2 Mar 09

There’s a few product videos last week. Highest ranking was this from adidas, with David Beckham and Kevin Garnett playing footbasketball

TurboTax has Tay Zonday, of Chocolate Rain fame, pimping out the brand’s Super Status competition as well as his latest song

Nordstrom, a new name to me for online videos, have this one about boyfriend [...]

March 2nd, 2009 | Category: Electronics, FMCG, Mobile Marketing, US Marketing, Video | Leave a comment

Videos 23 Feb 09

Samsung have gone big with the cute animals with this video for the S8300 Ultratouch phone. I think my favourites are the bunny workout and the chick dancefloor. Oh, and the evil hdgehog. This is the one product video around – so enjoy!

February 23rd, 2009 | Category: Electronics, Mobile Marketing, Video | Leave a comment
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