Big brands’ social media view: gripes go to Twitter, Facebook is for cheery news | Social Media Influence AT&T using channels differently to address cusotmer complaints. No joined up thinking in customer service "AT&T’s scatter-shot approach to the iPhone 4 … Continue reading
Warlach’s World » V Australia: “Come FAIL with me, let’s FAIL, let’s FAIL away…” Virgin Australia using Twitter poorly – a review of what they did, what they could have done. The comments are great as well, wit the agency … Continue reading
Join the conspiracy as the creator of “Heroes” Tim Kring and Ovi by Nokia launch Conspiracy For Good – Ovi blog Nokia run a device specific ARG/game/interactive storytelling (tags: args)
But what if someone says something bad about us? Dealing with social media complaints (tags: socialmedia customerservice)
Virgin America says ROI is there for Twitter’s promoted tweets | The Wall Blog Porter Gale, Virgin’s vice president, marketing, said that using Twitter the offer sold out in three hours. In the process it also added 12,000 followers – … Continue reading
Is Twitter any use for retailers? | Blog | Econsultancy Given that the majority of these followers are probably not ‘following’ in any meaningful sense it can only be concluded that these Twitter presences must be driving a negligible amount … Continue reading
We The Media – A quick timeline on the collapse of Cash Gordon … « FluffyKittens A review of the types of links used in the cashgordon website (tags: casestudy cashgordon socialmedia) Anatomy of a hashtag: #cashgordon on Flickr – … Continue reading
The Information Divide Between Traditional And New Media | paidContent Social media is only accelerating and in the process, it dramatically reduces the time between an event and collective awareness, growing increasingly pervasive and prominent along the way. As such, … Continue reading
Slides: Four Social Media Trends for Business in 2010 « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing (tags: socialmedia trends strategy) Thinking Of Running A Contest on Facebook? Think Again! | Facebook, Twitter, Social Networking to Grow … Continue reading
Followbase – Customer service & support via Twitter (tags: twitter customerservice tools) Followbase: A Twitter CRM Starter Kit A simplte starting tool to track Twitter mentions (tags: twitter social socialmedia tool reference) The littlest YouTube sensation – Salon.com A favourite … Continue reading