Anyone who checks in to select locations in Los Angeles and San Francisco using Loopt Star — Loopt's deals app — will receive a voucher for two tickets for the price of one to Los Cabos or Cancun from either LA or San Francisco. Virgin is just now opening up service to Mexico, and is using the Loopt promotion to draw attention to the new routes.
The spread of social media has made it impossible for employers to completely control their employees’ online presences. As it is, mistakes and missteps are bound to happen. In the case of handling a controversial or inappropriate comment made by an employee via social media or elsewhere online, there are certainly steps that employers can take to make the process smoother. For starters, organizations should be proactive and define the distinction between acceptable and inappropriate behavior, emphasizing the link between employee behavior and company image. As the old adage goes, “the best defense is a good offense.”
What are Facebook fans looking for when they "like" a brand page? According to new research from ExactTarget and CoTweet, it's pretty simple: coupons and free stuff.
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