It looks like the highest ranked product video, the only ranked video, this week is one from Mountain Dew, who have teamed up with Blizzard Entertainment, the guys behind World of Warcraft to promote new flavours of ‘game’ drink – Mountain Dew Game Fuel® Citrus Cherry and Mountain Dew Game Fuel® Wild Fruit. They’re running a promotion, the Mountain Dew game, with lots of gaming prizes. To enter the prize draw, you need to collect tokens by basically going to the site, clicking around, reading the product information, telling your friends, clicking through from ads on other sites, or from social networks. The one thing you don’t have to do is buy the product, it’s all via web interaction.
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